WHO WILL TAKE THE TITLE AS THE WOLFTRAP STEAKHOUSE CHAMPIONSHIPS HUNTS FOR SOUTH AFRICA’S GREATEST STEAKHOUSE
By: S’nenhlanhla Mnqayi
The anticipation among people of South Africa is at its peak as the 20 finalist of the best steakhouse are in and they are set to compete for the national champions for 2016.
Every year the Wolftrap Steakhouse Championship runs a competition to find South Africa’s best steakhouse and this is their fourth year running this game.
The first round has been completed. This was a public voting phase to identify the best steakhouse in South Africa.
The 20 steakhouses are as follows, Cattle Baron, Mossel Bay in Southern Cape, Cattle Baron, Tableview in Western Cape, Havana Grill in Durban, Hillside Tavern, in Pretoria , HQ in Cape Town, Jayz Grill, Pietermaritzburg, Karoo Cattle and Land, Irene, Pretoria, Little Havana, Umhlanga Rocks, Longhorn Steakhouse, Bloemfontein, Milhaus, Kyalami, Midrand, Johannesburg, Milhaus, Olympus, Pretoria, Pioneer’s Butcher and Grill, Hazyview, Mpumalanga, Texas Grill, George, Southern Cape, The Butcher Restaurant, Camps Bay, The Cricketer, East London, The Godfather, Centurion, Pretoria, The Grumpy Griller, George in Southern Cape, The Hussar Grill, Rondebosch, Western Cape, The Local Grill, Parktown North, Johannesburg and Woodstock Grill&Tap in Western Cape.
The Local Grill held the title for two years, which was in 2013 and 2014, whilst Little Havana were last year’s champion.
These steakhouses have made it to the judging round, where a team of expert judges, along with a well-known MasterChef judge, Pete Goffe-Wood will visit the Top 20 to test the field.
According to the judging panel they stated that the steakhouses will not be aware of the visits they will surprise them on the spot.
“The steakhouses don’t know when the judges will arrive and each will be assessed on a score-sheet that is designed to separate the good from the great-looking at the total experience but focusing on the quality of the steak.”
The judges also said that there will be a certain way in which they will choose the best steakhouse and the decision will be made according to the score-sheet as they will look at other things too that accompany the steaks.
“Judges rate the steakhouses according to a wide-ranging, standardised score-sheet which examines all aspects of dining out and encompasses the total experience, but focuses on the quality of the steak and the side dishes that are part of the steak meal.”
The announcement of the new champions will take place at the Awards Ceremony on 21 June, at the current Steakhouse Champion, Little Havana in Umhlanga Rocks.
Parkade eventing- it’s a thing!
By Pamela Sibiya
The Musgrave Shopping Centre has created a sustainable economic growth programme through the re-use of existing facilities from the mall.
The centre has repurposed the mall’s parking lot as a hot venue spot and has made quite an impression to masses of people. Affectionately dubbed as “Level 5”, indicating the parking floor, the venue has paved it’s success through the events they’ve hosted.
The Roof Top Night Market is one of the highlight events which brings in large crowds and ultimately creates large publicity and high return on marketing investment.
Marketing manager for Musgrave Shopping Centre, Donald Mclellan said this was an existing opportunity which they chose to utilise.
“A growing trend in the retail industry and in the country is to repurpose things and areas and it makes a lot of business sense for both the mall and companies utilising the untapped space,” he said.
Level 5 has also hosted events such as the uShaka Marine World peagant, which transformed the parkade area into a talent show setting.
Mclellan added that the team dedicated to the venue is always prepared for all sorts of events and transforming the client’s ideas to life.
“The centre management tea has the marketing expertise to work with any events company and suggest an advertising mix which will help in the process of hosting a successful event,” he said.